Content Marketing, Search Marketing

3 Tips for Google’s New Search Algorithm

Google recently changed their search algorithm to favor quality over quantity when it comes to content. This is great news for small business sites because now you can focus on creating high-quality content that is relevant for your customers instead of trying to compete with content farms that produce a large quantity of low-quality articles. While it is still the case that more pages indexed by Google will improve your rankings, it’s no longer enough to just produce keyword-laden content‚Äö√Ñ√Æquality is now a major factor. Google’s shift means that it’s better to have fewer high-quality pages then more low-quality pages. We have put together three tips on how you can improve your search ranking under Google’s new focus on quality content.

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