Our Insights

Get our perspectives on the latest developments in business and technology. We share content you’ll actually want to read.

Business Development

Interacting With the C-Suite

I have worked for a lot of companies over the years. Everything from one person start-ups to large multi-national corporations, and everything in between. I love the variety of people I encounter, the interesting projects and finding solutions to the challenges these businesses face. Surprising, most businesses have the same challenges, whether they are small or huge. The leaders of these companies are also interested in the exact same thing, growing their business.


Unique Visitors

There are more than 1 billion unique visitors to YouTube every month.

With that many visitors, there is a lot of opportunity for your business on YouTube. Consider creating how-to videos, customer testimonials, troubleshooting tips, and other videos to enhance your reach and engage your audience.

Tweet this stat

Source: YouTube



“You do not lead by hitting people of the head‚Äö√Ñ√Æthat’s assault, not leadership.” ‚Äö√Ñ√Ƭ¨‚ĆDwight D. Eisenhower

Business Development

Is There Value for Small Business Owners In Learning to Code?

I have been reading a lot of articles lately about how marketers, especially small business marketers, need to learn how to code. This strikes me as odd. That is like saying if you drive a car, learn how to be a mechanic. If you are a frequent flyer, learn how to build an airplane. Learning to code may help you in some small way, but focusing on your area of expertise is far more beneficial than learning a tangential skill.


Ad Views

46% of ads are never seen by website visitors.

Tweet this stat

We already knew that ad views were not great, but if users are not even seeing almost half of your ads, you have to wonder if that is a good investment for your limited budget? As a small business, there are more effective ways to reach prospects.

Source: ComScore, AdAge

1 2 3 4 5 19 20

Innovation Starts Here

Connect with us to learn how we can help you be more successful

Reach Out
Privacy Policy
We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy
Consent to display content from Youtube
Consent to display content from Vimeo
Google Maps
Consent to display content from Google
Consent to display content from Spotify
Sound Cloud
Consent to display content from Sound